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Full Disclosure Policy

Full Disclosure Policy

Full Disclosure

This full disclosure policy is valid from February 17, 2013 and may be changed at any time without notice. This full disclosure policy is valid for The Lucky Ladybug. Prior posts do not necessarily adhere to this full disclosure policy. Small changes and additions may be made to this full disclosure policy without being noted in any special way.

This full disclosure policy is made in accordance with the Federal Trade Commission‘s 16 CFR, Part 255 Guides Concerning the Use of Endorsements and Testimonials in Advertising. The Lucky Ladybug and its author are FTC compliant, believe in transparency, and integrity.

Full Disclosure of Content

The views and opinions expressed on this blog are purely my own, unless otherwise stated, and may differ from yours. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer, provider, or party in question. Content will be clearly marked if I quote from a press release or other source.

I don’t have control of products, services, or locations appearing in advertisements hosted by third parties. However, I’m not in any way influenced by such advertisements.

I’m not responsible for anything that happens to anyone as a result of following my advice or reviews, or purchasing a product or service after visiting The Lucky Ladybug.

Full Disclosure of Comments

I reserve the right to remove any comment for any reason, including but not limited to my mood that particular day. Comments are likely to be removed if abusive to another commenter, an advertiser or sponsor, or if they seem to have been left mostly for the purpose of promoting another website, blog or business, or if they promote a business that competes with an advertiser or sponsor.

While I welcome constructive criticism and opposing points of view, comments left for the sole purpose of being insulting will be removed.

I may condense multiple comments from a single person when the number of comments matters (e.g., giveaways). For example, if a commenter was asked to include a link and did not, then added one in a second comment, those two comments might be combined.

Full Disclosure of Tweets

I sometimes tweet about products or services I’ve been compensated for, or companies I have an ongoing relationship with.

  • I will append the tweet with *ad (short for advertisement) if paid to specifically tweet about a product or service.

  • I will add *samp to the tweet (short for sample) when tweeting about a product or service received free of charge for review, or at a significant discount not available to the public.

  • I will add *spon to the tweet (short for sponsored) when tweeting about a product or service I have any kind of significant financial relationship with.

  • I will add *aff to the tweet (short for affiliated) when linking to a product or service with an affiliate-type link (where I make money directly from a reader purchasing something via the link).

It’s also possible that clicking on a link in a tweet will lead to an Amazon.com or other page where I receive some sort of compensation if you buy something. It’s safest to assume this is the case if a link leads to a purchasing page.

Full Disclosure of Compensation

This blog accepts forms of compensation including paid posts, sponsorships, advertising, and products.

The compensation I receive may influence the advertising content, links, or post topics of this blog, but will never influence my opinions on any subject or product.

I may receive some form of compensation (cash or otherwise) if a reader clicks on a link or advertisement or uses a discount code and subsequently makes a purchase.

Compensation Levels
Compensation levels are clearly stated at the end of every post that mentions a product, service, or location covered by any of the levels listed below. Compensation refers to cash, gift certificates, products, or services.

  • Level 0: I have no significant relationship with any product, service or brand mentioned in the post.

  • Level 1: The product or service mentioned was provided to me free of charge (or at a considerable discount not available to the public).

  • Level 2: The product or service mentioned was provided free of charge and I was compensated to post about the product or service.

  • Level 3: I was compensated for inserting links from a specific website into the post.

  • Level 4: I was compensated for including a product in pictures or videos in the post.

  • Level 5: I was compensated for posting about the event mentioned in the post.

  • Level 6: Although not specifically compensated for the post, I have an ongoing relationship with a company or person connected with a product, service or location mentioned in the post that may have influenced my decision to post about it.

  • Level 7: Products or services were provided to me for the giveaway.

  • Level 8: Products or services were provided to me for the giveaway and to keep for my own use or review.

  • Level 9: I was compensated for administering the giveaway.

  • Level 10: The product or service mentioned advertises directly with my website.

  • Level 11: This is a sponsored post I was compensated to write. While my opinions in the post are authentic, talking points may have been suggested by the sponsor, or seeing and fact checking the finished post before it is published.

  • Level 12: I’m under contract with the company, product or service mentioned in the post. While not specifically paid for the post, I’m paid by the company to write about the company/product/service. I receive free samples of the product and special access to the company.

  • Level 13: I work for the company mentioned in the post on a freelance basis.

The Lucky Ladybug is a personal blog written and edited by Cheryl, aka The Lucky Ladybug. Feel free to contact me if you have questions about this full disclosure policy.

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